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Blog - Marketing

Keep It Simple Stupid

I am sure you have heard of the KISS model.  It’s been around for at least a quarter of a century to my knowledge and in this blog post, I want to talk about why most coaches do the complicated stuff that does not work as opposed to the SSTW (simple st...

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unique selling point

How do you Stand Out from the Coaching Crowd?

In a rapidly expanding coaching sector when you provide a similar service to your coaching colleagues, what is your unique selling point? How do YOU stand out from the crowd? The answer is – use the media! Follow these fives easy steps recommended by...

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